TV sponsorship can range from a simple on-air association with a programme package or strand to a long-term, fully-integrated partnership. Standard programme package consists of 8x 10” sponsorship bumps per hour and channel sponsorship consists of 2 x 10” per hour. With 18 channels in our portfolio, a diverse audience and a multitude of programme genres we are able to build the right brand partnership for you.
VOD
VOD
Includes sponsorship of pre, mid and/or post rolls on appropriate content on dplay, our on demand player. It can also include sponsorship on our pay TV content on affiliate platforms on pre,mid and or post rolls on appropriate content.
Digital
Digital
Channel website opportunities including programmatic/digital display ads, native and branded content hubs as well as licensing potential and these all work well in conjunction with our social feeds and on many devices.
Social
Social
Our digital marketing team are on hand to create bespoke social media partnership campaigns. With our own branded social media outlets ranging from YouTube, Facebook, Instagram and Twitter; we are able to align data led strategies with any brand partnership goal. We can facilitate sponsored posts, paid for partnerships, branded handshakes, custom stories and pre-rolls.
Competitions
Competitions
Align your brand with our channel by becoming the prize provider for a Discovery-led competition. Your brand will get one visual and verbal mention across on-air, online and on-social promotions of the competition via the relevant channel. From small giveaways to exciting holidays, we can tailor a competition to suit your audience.
Licensing
Licensing
License various IP across our portfolio of channels from Food Network, HGTV to Discovery Channel. Opportunities could include but are not limited to; logo licensing, ‘as seen on tv’ or ‘recommended by’ stickers, in-store, on-pack and asset-creation.
Production
Production
We have an in-house production team on hand to develop and create bespoke assets. We also work extensively with external production companies to align the client’s vision with a brilliant brand partnership solution.
Branded Content
Branded Content
This can range from 1-3min programmes aligning the client’s strategy to the brand partnership package. These will be strategically placed by our expert scheduling team. Our Discovery creative team are on hand to help develop and create bespoke branded content that align with the your goals and objectives. Alternatively, we are able to receive branded content from external production agencies to place on our linear and digital feeds.
Research
Research
We have an in-house research team who will provide monthly reporting on your campaign to analyse the delivery.
For more bespoke and opinion-based research, we work extensively with external research and data science companies. We can offer detailed pre-, mid and post campaign insight into the partnerships. Our research is always presented in person.
Additional Opportunities
Events, Marketing, Talent
Additional Opportunities
Events, Marketing, Talent
Brand partnership does not stop on our linear and digital screen. We can offer a range of other opportunities from exciting competitions, giveaways, launch events, general marketing and the use of talent to further enhance the relationship between our brands and the clients strategy/objective.